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The weakest link in enterprise AI adoption is rarely the model. It is the implementation layer: the professional services teams that convert a signed software contract into actual customer outcomes.
Atlassian Ventures has made a strategic investment in Rocketlane, the San Francisco-based company that describes itself as the agentic platform for implementations, with both parties backing the view that the category is entering a generational shift.
Where the implementation bottleneck sits Enterprise software deployments often fail at the handoff.
A customer signs a contract, the vendor's professional services team takes over, and every delay from onboarding to go-live is time the customer is paying for software they cannot yet use.
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