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The constraint in enterprise customer communications is not the message itself but the delivery infrastructure beneath it.
Regulatory requirements, rising customer expectations for digital self-service, and AI adoption are converging on that infrastructure simultaneously.
DataOceans President Lee Nagel made that argument in a statement released July 8 from Alpharetta, Georgia, framing customer communications as having crossed from operational overhead into a strategic business priority for organizations across sectors.
Three layers pressing at once The mechanism Nagel identifies is a simultaneous squeeze at distinct layers of the communications stack, each operating on a different clock. The demand layer is digital self-service.
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