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Tencent is piloting an artificial intelligence assistant within WeChat, China's most widely used app, as the company moves to close ground on domestic rivals that have pushed ahead in consumer AI deployment.
The test marks Tencent's clearest attempt yet to turn WeChat's unmatched footprint in Chinese daily life into an engine for AI service adoption.
Distribution Is the Thesis WeChat occupies a category of its own in the Chinese app ecosystem — not merely popular but, by Tencent's own characterization, indispensable to daily life in China.
That entrenched position is the strategic core of this initiative.
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